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    Lynn Kim Do

    Lynn Kim Do may be the first fashionista to define and coin the term Neckbreakin’ Style but she is certainly not the only person that this term encompasses. Lynn takes inspiration from the street, from the mundane and thus her extraordinary everyday experiences, and presents it rawly along with visuals and personal style. This is a platform beyond personal style. It is a space of personal experiences. Lynn Do creates a platform that curates her very honest, sometimes too honest, stories called "Street Talk" with style that is also uniquely raw. Having footprints all over the United States, her view of fashion can not be defined by one location or even one style except one - streetwear. She believes in minimal and clean streetwear without losing all the attitude and sass with it. Her visual and production expertise has accumulated many highly recognized repertoire of projects with clients like Revlon and Urban Outfitters. She has been featured on Nylon.com, The New York Times, and WWD to name a few. If you ask her though, her biggest personal achievement is surviving a year lease in a six floor walk-up NYC apartment.

    Elite 90s 530 | ft. New Balance



    "But hey, if you can’t handle NYC at it’s seat pissing subway inhabitants, than you don’t deserve it at it’s sunset from the Empire State Building. "









    Elite 90s Running 530 - New Balance

    What if you took the elites to the never sleeping gritty undergrounds? Take them on a trip between grids to play with the changing lights, strange smells, and off-beat people. During this shoot (or adventure), I walked away with one the funniest memory. Every New Yorker has one of these. While waiting for our stop, we all begin to notice a long stream of water moving in the direction that the subway was going. When we followed the trail with our eyes, we landed on a strange source. It was fresh piss that was forming this stream. It was running down a guy’s leg several feet away and we were trying to dodge it with our new footwork. But hey, if you can’t handle NYC at it’s seat pissing subway inhabitants, than you don’t deserve it at it’s sunset from the Empire State Building. 

    I can’t deny it but I loved it. Not because I have a thing for pissing on subways or take pleasure in other people’s pain, I just love how strange and unexpected this city is. I love New York for it’s layers of complexity and character, just like the New Balance Elite 90s Running 530. These sneakers are quite refreshing to the traditional New Balance classics. The vibrant hues, color blocking, and effortless cool are just a 90s kid's dream. And as a 90s kid, I just must oblige. 

    Photos by Johnny Utah 



    "But hey, if you can’t handle NYC at it’s seat pissing subway inhabitants, than you don’t deserve it at it’s sunset from the Empire State Building. "









    Elite 90s Running 530 - New Balance

    What if you took the elites to the never sleeping gritty undergrounds? Take them on a trip between grids to play with the changing lights, strange smells, and off-beat people. During this shoot (or adventure), I walked away with one the funniest memory. Every New Yorker has one of these. While waiting for our stop, we all begin to notice a long stream of water moving in the direction that the subway was going. When we followed the trail with our eyes, we landed on a strange source. It was fresh piss that was forming this stream. It was running down a guy’s leg several feet away and we were trying to dodge it with our new footwork. But hey, if you can’t handle NYC at it’s seat pissing subway inhabitants, than you don’t deserve it at it’s sunset from the Empire State Building. 

    I can’t deny it but I loved it. Not because I have a thing for pissing on subways or take pleasure in other people’s pain, I just love how strange and unexpected this city is. I love New York for it’s layers of complexity and character, just like the New Balance Elite 90s Running 530. These sneakers are quite refreshing to the traditional New Balance classics. The vibrant hues, color blocking, and effortless cool are just a 90s kid's dream. And as a 90s kid, I just must oblige. 

    Photos by Johnny Utah 

    . March 9, 2015 .